There is a reason Software as a Service (SaaS) is popular. We've taken those strengths and applied them to the provisioning of websites.

Boss is the endlessly configurable, modular power-packed website engine. Includes comprehensive CMS, web API, support crew, dedicated engineers and robots.

Robust, powerful & continually evolving.

  • “Verb’s responsiveness and top-notch service has been very much appreciated and we wish you all the best for the future. It really has been great to deal with such a client-focused company.”
    - Walking Access Commission
  • “Your service has been AWESOME!!!! I will sing that from the rooftops if you need me to – you can quote me on that!!”
    - Good Life Advice
  • “I’d like to thank you and your team for supporting CBay.... you guys have been a brilliant help and great to deal with.”
    - Caroline Bay Aquatic Centre
  • “I work in an industry that requires constant updates and changes to the website. With Verb I have the confidence that they are there to support my business’s online needs in an instant, professional and timely manner.”
    - Upper Hutt City Council


Allows for complete layout freedom: if it's possible in the browser environment, you can launch it on Boss.

Design without having to consider the platform. Port existing designs faithfully. Redesign existing sites without having to rebuild them. And when it comes to layouts, Boss never says no to a designer.



Designed for the demands of the small business owner with little time, yet the Boss platform has also successfully delivered:

  • nationally significant consulting websites for the NZ Government,
  • local government sites and micro-sites for councils,
  • numerous sites for telcos and national brands,

... all while maintaining the original goal of enabling small businesses owners.



Monitored 24/7. Your own site upgraded almost on a daily basis.

Avoid the pitfalls of old "patched" software that contains known exploits. Support designed to last for the lifetime of your site.

A platform you can grow with and depend upon through redesigns, expansions, and new directions.


24th September 2014
  • Semantic UI inclusion
  • Large number of API updates
  • Default template feature
  • Improved API usage reporting
  • Content blocks
15 May 2014
  • DataCategory page type 
  • Metrics feature on Console home page
  • Template enhancements
  • Attribute data types
  • Attribute management interface
View updates...


There are a whole lot of technical features in Boss of which we're quite proud. For those so inclined, we've provided this more technical feature set.

Case Studies

Case Studies

Here are some examples of websites that demonstrate specific Boss features which we thought you might find interesting.